Abednego Feehi Okoe Amartey is the second Vice- Chancellor of the University. He is a Professor in Management. He has occupied several positions at the University. In 2006, he was appointed as the Head of the CIM Unit and in 2008 got promoted to the position of Head of the Department of Marketing. After successfully serving two terms (8 years) as Head of Department, he was appointed as the Dean of the Faculty of Management Studies in September, 2014. His rise continued when exactly a year later he was appointed as the Acting Pro-Vice-Chancellor and in March, 2016 confirmed as the substantive Pro-Vice-Chancellor of the University. On the 25th of August, 2016, the Governing Council of the University appointed him as successor to the pioneer Vice-Chancellor, Professor Joshua Alabi. He has contributed immensely and in diverse ways to the growth of the University.

Professor Amartey joined the University ten (10) years ago as a lecturer in the Department of Marketing. He was among the first batch of lecturers employed to augment the staff strength of the faculty when the degree programme was introduced.

Professor Amartey  has twenty six (26) publications in reputable and ranked journals including Emerald, Sage, ScienceDirect and Taylor and Francis. His publications in the journal, Computers in Human Behaviour, makes him one of the few Ghanaian marketing professors who has ever published in a three-star journal.

His papers are indexed in Scopus, Proquest, Ebscohost, Worldcat Ulrich's, SSCI, JCR, CABI and ASCI-Database, among others. His publications are also listed in Google Scholar and ResearchGate. He was the recipient of the prestigious Emerald Literati Network Awards for Excellence 2016 at the 76th Meeting of Academy of Management (AOM) Annual Conference in Anaheim, California for the paper he co-authored titled 'Consumers' attitude towards social media advertising and their behavioral response: the moderating role of corporate reputation" published in the Journal of Research in Interactive Marketing 2015 Vol. 9 No.4. He was also featured in the AOM magazine, 2016 as one of its high achievers for the year. AOM is one of the biggest academic research conferences in the world attracting over 10,000 participants annually. In addition to his publications, he has attended numerous international academic research conferences across the globe. Currently, he serves as the Vice- President of Consumer Advocacy Centre-Ghana, an affiliate of Consumer International, in addition to his numerous community service activities.

A product of St. Thomas Aquinas Secondary School, Accra and Prempeh College, Kumasi, Professor Amartey has extensive experience in both industry and academia. He obtained his Ordinary Level Certificate from St. Thomas Aquinas Secondary School in 1986 and Advanced Level Certificate from Prempeh College, in 1988.  He further obtained a Bachelor of Arts (Economics major) in 1992 from the University of Ghana.

In 2003, he obtained his first Masters degree, a Master in Business Administration (Marketing Option) from the University of Ghana Business School. In 2009, he enrolled at SMC University in Switzerland for a Doctorate degree and on completion of his course work in 2010, he pursued his second Masters degree, Master of Philosophy in Marketing, again from the University of Ghana Business School and completed in 2012. He subsequently continued with his thesis at SMC and graduated in 2014 with a Doctorate degree in Business Administration.  He also holds a Professional Marketing qualification from the Chartered Institute of Marketing (CIM), UK.
Professor Amartey had a stint with Fan Milk Ghana, Limited as a sales representative and later joined the VAT Service in 1995 as part of the pioneering staff. He rose swiftly through the ranks from Assistant Revenue Officer to Senior Revenue Officer within six years. Since 2004, he has worked mainly as an academic in several institutions including All Nations University College, Koforidua, University College of Management Studies, Accra, Central University College, Accra and the Kwame Nkrumah University of Science and Technology, Kumasi (Commonwealth Executive MBA programme). He also serves as an external assessor, reviewer and consultant for several institutions and journals both local and international.

He is an ardent charismatic Christian and a Minister of the Gospel of Jesus Christ, and worships at the Revival Outreach Church. Professor Amartey hails from La in the Greater Accra Region and is married with three children. He is 49 years old.


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